K L Rahul to be brand ambassador for Realme’s smartphone category
Indian cricketer K L Rahul has been appointed as the brand ambassador by the Chinese smartphone manufacturer, Realme. He will endorse its smartphone category.
On the occasion, K L Rahul said “The fact that the brand has established itself as one of the leaders in the global market makes me proud to have associated myself with them. Realme boasts unparalleled products that are stylish and powerful.”
Recently, Realme saw a whopping sale of Rs.3,500 crore across all channels during the ‘Realme festive days’ from October 2-10.
The brand witnessed a growth of 1,200 percent in the Rs.20,000-Rs.30,000 segment on the inaugural day of the festive day sales. The response to Realme products has been overwhelming in the ongoing festive quarter, and the company is one of the first to reach 1 million sales units in this festive season.
The Chief Marketing Officer of India, Europe, and Latin America, Francis Wong, said in a statement, “We are optimistic that the partnership will add unprecedented value to the smartphone category since we will also be able to target the massive fan following Rahul enjoys. We are certain that the partnership of such stature with a seasoned celebrity like him will strengthen the brand proposition of making cutting edge technology, fun, stylish, quality-driven products available to the audience.”
According to the company, the partnership will further complement the brand’s attitude of setting new benchmarks, inspiring thousands of millennials across the country.
[With Inputs from IANS]
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