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Instead of competing feature by feature, Arattai could differentiate itself by combining messaging, social media, professional networking and payments in one application.
Opinion

Can Arattai out-compete WhatsApp, Instagram and YouTube together?… Part 1

Ganesan Subramanian - 0
A possible positioning strategy The caveat first Let me start with a caveat: Zoho is probably the best IT product company India has ever had, and...
Zoho’s rise signals India’s transformation from the back office of the world to a global design hub—directly challenging Microsoft’s decades-long dominance in office productivity and enterprise IT
Opinion

Can Zoho topple Microsoft?… Part 1

Ganesan Subramanian - 0
The rise of India’s quiet tech giant Zoho For decades, the Indian IT story has been about outsourcing: coding for others, servicing global giants, keeping...

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