
India leads Apple’s emerging market growth as iPhone sales soar
Apple Inc. has achieved an all-time revenue record in India for the September quarter, marking one of its strongest performances in an emerging market to date. CEO Tim Cook highlighted the milestone during an earnings call following the company’s announcement of robust quarterly results on Thursday (US time).
“For the September quarter, we’re thrilled to have delivered an all-time revenue record in India and a September quarter record in several other emerging markets,” said Cook. He noted that the performance was driven by record-breaking iPhone sales and Apple’s expanding retail footprint in countries like India and the UAE.
The company’s global iPhone revenue reached $49 billion, reflecting a 6% year-on-year increase, propelled by strong demand for the iPhone 16 series. CFO Kevan Parekh added that Apple’s installed base of iPhones had reached a record high, along with a September quarter record for upgraders.
For the fiscal fourth quarter ending September 27, 2025, Apple posted total revenue of $102.5 billion, up 8% year-on-year, while diluted earnings per share rose 13% to $1.85.
“In September, we launched our most advanced product lineup ever — including the iPhone 17 series, AirPods Pro 3, and the new Apple Watch lineup — alongside new MacBook Pro and iPad Pro models powered by the M5 chip,” Cook said. “As we move into the holiday season, we’re heading into our busiest time of year with our strongest lineup yet.”
Apple’s record-breaking results capped a historic fiscal year, with annual revenue climbing to $416 billion, and double-digit EPS growth. Parekh added that customer loyalty and satisfaction remain at all-time highs, pushing Apple’s active device base to record levels across all categories and geographies.
The board of directors declared a cash dividend of $0.26 per share, payable on November 13, 2025, to shareholders of record as of November 10, 2025.
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