Broadcasters disconnect signals to cable operators; over 45 million cable customers impacted
After the implementation of the New Tariff Order 3.0. India’s three prime television broadcasters Zee Entertainment, Star, and Sony have gone off the cable network due to pricing issues. This new move has disrupted the Indian media landscape and is expected to affect nearly 45 million consumers of cable TV operators.
The Telecom Regulatory Authority of India (TRAI) restored the maximum retail price (MRP) of a TV channel to be a part of a bouquet the last November. With its order, the television channel prices in the bouquet rose by about 10-15 percent.
The NTO 3.0, which was implemented on February 1 with a price increase in the range of 10-25 percent, had led to disputes between media companies and local cable operators and resulted in many channels being taken off the air due to pricing disagreements.
The All India Digital Cable Federation (AIDCF) on Saturday said that its members are not signing the new agreements as a mark of protest against unreasonable pricing by the broadcasters.
Meanwhile, in a statement, the Indian Broadcasting and Digital Foundation (IBDF) said that some cable operators did not sign fresh agreements forcing them to disconnect their services after serving due notice.
[With Inputs from IANS]
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Everything appears to be falling apart.
May Indians hope to get a new fair uncorrupted system devoid of politicians
I don’t need a corrupt politician to represent me. Do you?